Are You Ready to Re-train Your Brain?
Our industry is going through significant change and we think this requires a complete mind-set shift… a ReTraining of the brain if you will. As individuals, we are each responsible for rethinking Business Travel. But we get it, you’re an accomplished professional and operating in your current way is as easy as riding a bike…right?
… But perhaps not a FESTIVE ROAD bike! We have had a “reverse-steer” bike designed and built especially for the GBTA Convention. The only way to ride this bike is to completely reimagine how you ride a bike. I mean, if you can rethink how to ride a bike, then you must be a leader ready to reimagine Business Travel too…right?
Well, come give it a whirl and we’ll make it worth your while as we have $1,500 worth of the latest Samsonite Black Label Cosmolite range ready for the thought leader who rides the FESTIVE ROAD bike the furthest on-stand.
Come and see if you have the strategy to succeed or whether you need to #RETRAINYOURBRAIN. We look forward to welcoming you to Booth #129, opposite Airbnb (look for the purple arch or listen for the sound of an eclectic mix of British, Swedish, French & American accents…you can’t miss us).
SEE YOU IN BOSTON.
About Festive Road
Festive Road helps companies grow through better engagement. Headed by Business Travel Thought Leaders Paul Tilstone & Caroline Strachan, together with their network of international associates, they provide engagement, strategy, insights and event services. The Festive Road team has been recognised multiple times in prominent industry leader lists and industry awards as leading lights in the global business travel market since 2007.
